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Participate in the Outreach Committee's mission to educate the world about SISO's products and the value of SISO membership. The scope of OC version 2.0 will be marketing/advertising. Our job will be to communicate news and the value of changes being made by SISO to the world in an effective manner. We have the following responsibilities:
- Identify communication channels:
- Latest News on our website
- LinkedIn groups
- Press releases
- Identify/establish sources of communications
- Completion of standards
- New SIW format
- New educational offerings
- Determine which channels are effective for delivering which types of communications
- Establish processes for delivering communications to those channels and ensuring that those processes are maintained over time
- Measure the effectiveness of message delivery